Prepare for All
Search Bot Visits Building
Landing Pages
Webcrawlers Can Fetch

Hooray! A search bot has arrived at a website from a typical health care web site development firm or other. And the software program is fetching your web landing page for its search engine. Ultimately, the web landing page will get indexed. And found by live searchers.

Or not. Or not for a very, very long time. You could wait 9 to 12 months!

Because search engines - at current development - can't reliably interpret graphics. Can you see the problem looming because search engines can't read certain script links, can't read drop-down menus? They can't fill out forms. Search engines can't find the content rich text they hunger for in the "movie" that's the web landing page for your site. Can you see how this blocks improved search engine placement for your website?

Certainly you want to add variety and eye appeal to your web pages. It's a matter of getting the navigation right. Let's say you have images on your web landing page. As long as the graphical image navigation is wrapped in standard HTML coding tags, the search engines can follow the image links without a problem.

Instead of designing, building and marketing your website as irresistible to search engines AND having "dare-you-to-try-clicking-away" good looks AND effective site navigation, you're the proud owner of a beauty unlikely to rank in important to you keyword categories.

Building landing pages "done right" for spidering, search engines and live visitors requires finesse, planning, design artistry, content-text AND alternate ways of navigating your site pleasing both search engines AND your all important site visitors.

Because in any economic climate - businesses are looking to get earning-their-keep-websites . . . AND building landing pages to generate a revenue stream multiplying profits. Gone are the days of the inert electronic brochure websites.

For a website transformed to help you realize the potential you know your business has - AND for a site more powerful than an electronic brochure - then give Bill or Mattie a call today at 973-263-4681 (EST) for down-to-earth advice.